AJ Media helps casino operators, consumer lenders and affiliate networks attract depositing players and qualified loan applicants across Europe.
We run our own websites and manage campaigns across paid advertising, email and SMS. With our team handling acquisition, tracking and optimisation, we can identify the sources that deliver valuable customers and grow volume around them.
Our reach spans four Nordic core markets and nine additional European markets. We agree on the results, reporting and payment model with you before we start.
15+ years in consumer lending · White-label acquisition partner to Nordic loan brokers
ComprOS brings together traffic sources, markets and conversion data, helping us understand which activities deliver results.
Traffic sources: Our websites · Conversion funnels · Paid advertising · Email · SMS
Illustrative dashboard. Figures are examples, not live performance data.
Players and loan applicants take different paths to conversion. We tailor the content, campaigns and customer journey to your product and market.
We attract players through our casino websites, dedicated landing pages and paid advertising, then direct them to your brand.
We assess the quality of first-time deposits by traffic source and market. Those insights guide how we improve campaigns and where we increase volume.
Book an iGaming callWith more than 15 years in consumer lending, we understand the importance of matching applicants to the right products and credit criteria.
We attract applicants through our own websites and application journeys, connecting them with relevant banks, lenders and loan brokers.
We work across debt consolidation, personal loans, credit cards and lines of credit.
Discuss loan acquisitionOur comparison websites, landing pages and paid campaigns bring relevant visitors to your offer.
We use email and SMS to reach people on our own lists who have consented to marketing.
We refine the journey towards a first deposit or completed loan application. Where the agreement includes funded loans, we track that outcome too.
We review results by source and market, adjust campaigns and increase volume where performance supports it.
We work across 13 European markets, using shared technology with content and campaigns adapted to each market.
We build and run comparison websites and application journeys tailored to each market and product.
We test and improve the steps between a visitor’s first interaction and their deposit or application, using actual conversion data.
We buy and optimise traffic based on the sources that generate first-time deposits, qualified applications and funded loans.
We manage our own subscriber lists and automated campaigns, including welcome messages, relevant follow-ups and reactivation.
We deliver high-volume SMS campaigns through our own sending infrastructure to recipients who have consented to marketing.
ComprOS connects conversions to their traffic sources and markets, giving us the information we need to measure and improve performance.
Before launch, we agree on the target markets, expected volume, conversion goals and commercial terms.
Choose a model based on first-time deposits, revenue or other agreed outcomes. Reporting by source and market helps you assess the value of the traffic we deliver.
We can send applicants directly into your system or integrate your solution into our application journeys through a white-label partnership.
Payment can be tied to completed applications or funded loans, depending on the agreement.
We already work with Adtraction, Smartrespons and Orion Media on our loan brands. We also offer direct partnerships with shared tracking and agreed revenue terms.
We run 12 brands across casino and consumer lending. Owning these websites lets us develop the content, improve the customer journey and track the traffic they generate through to conversion.
We document how we review partners, manage marketing lists and confirm conversions.
Before working with a casino operator, we review its licensing and reputation, using sources that include AskGamblers.
We manage our own email and SMS lists with marketing consent and documented opt-outs across both channels.
We use postbacks to receive conversion confirmations from partner systems and connect them to the relevant traffic source.
Tracking, message delivery and our SMS gateway run on separate domains, helping us manage each function independently.
At AJ Media ApS, the people running your campaigns also work directly with the technology and performance data behind them.
We build our own systems, manage campaign delivery and use the results to guide optimisation. We also run comprgroup.ai and zentropix.ai, where we develop AI tools and campaign optimisation technology.
Tell us which markets you want to reach, the results you need and the volume you are looking for.
We’ll come back with a proposed approach, a payment model and an estimate of the volume we can deliver.
For affiliate network partnerships, contact hello@ajmedia.dk.